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From Main St. to Madison Ave. How Millennials Are Disrupting a 50 Year-Old...

Announced today, our new survey report, From Main Street to Madison Ave. Millennials Disrupting 50 year-old Balance of Marketing and Power, found that millennial business leaders in small and medium...

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Real Estate Agents: How To Effectively Market Your Listings With Video

Online video has quickly become the single most critical marketing tool for small businesses of all kinds, but none more so than in real estate, where curb appeal is everything. When creating Magisto...

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The 3 Biggest Mistakes To Avoid In Real Estate Videos

To maintain a steady stream of buyers and sellers, real estate professionals need to be more on top of their marketing game than most. It’s especially critical to keep up with the most effective...

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Two Brothers Use Magisto To Document The Art of Storytelling and Their...

Film is a powerful medium, one that it can be used to entertain and educate. Historically, documentary filmmakers use their expertise to shine a cultural light on subject matters that are...

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Coming Soon! Our New Fitness Editing Style!

When we launched Magisto for Business in January with an exclusive suite of customized Editing Styles to solve video marketing needs for a wide variety of Small Business Owners, we were only just...

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Magisto’s Editors Choice: Our Top 5 Videos of 2016

Working at Magisto, every day we watch people’s lives unfold. It’s inspiring, emotional, moving, uplifting and encouraging. We all show up to our jobs because we know, we believe that video-like music,...

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Unlocking The Most Powerful Shift In SMB Marketing

Gone are the days when traditional advertising conquers all for marketers. According to a new survey of more than 500 SMBs, marketing trends for small and medium-sized businesses are shifting from...

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How Much 1 Minute of Video is Worth To Your Business

When looking around online, be it in eCommerce sites or Social Media platforms, one thing has become evident for all business owners – in order to compete you need to be marketing your company using...

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Don’t forget the story: Why copy is more important than ever in an...

You’re walking down the sidewalk in New York, LA, London, Barcelona, Paris, Tokyo or Seoul and you pass all of the most up to date marketing from Dior, Apple, Microsoft, Tesla, and Nike. The beautiful...

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3 Ways Small Businesses Can Start Driving Sales Now

3 Ways Small Businesses Can Start Driving Sales Now There’s never been a better time to be a small business. Whereas they once had to rely on word of mouth and expensive advertising campaigns,...

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Why Failing May Be Your Key to Success

If you developed an ad campaign that fell on its face, it used to mean you’d get in trouble. However, today’s marketers are discovering that failure may actually help them succeed. Here’s what this...

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Is Your Marketing Strategy Following Your Audience?

Word-of-mouth campaigns have always been the best way to promote a brand. Get people talking about your product and they’ll start seeking it out. For decades, businesses have relied on TV and print ads...

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